Wordsmith Bob McClain

History

Member for
3 years 5 weeks

Personal

Full Name
Bob McClain
Location
Minneapolis and Surrounding Suburbs
Home Page
http://www.wordsmithbob.com
Member Bio

I started out as a copywriter specializing in website copy, following my degree in Technical Communication. However, I found that writing website copy requires a knowledge of Organic Search Engine Optimization and other forms of Online Marketing.

So I apprenticed with one of the top SEO experts in the Twin Cities while studying interactive content and online marketing.

So now I'm experienced in Online Marketing, SEO and writing website copy as an integrated project for clients. My online marketing and link building strategies include:

I attend Twin Cities Web Pros Meetings
Almost Every Month

Professional

Job Title
Web Copywriter, SEO expert
I am self-employed
Professional Bio

I've been helping business owners turn their websites from brochures into a sales and marketing tool since 2000. And I've been helping web designers get jobs billed faster by writing content for their customers so the designers don't have to wait for their clients to supply the copy.

I've also been supplying Search Engine Optimization services to clients who want their web-investment to get found and to designers who want to offer an extra service to their clients.

For the same period, I've also been writing almost every type of marketing material you can think of including radio spots, billboards, brochures and DVD scripts.

For fun and a little profit, I also write restaurant reviews for http://www.twincitiesdiningguide.com/ and manage their website. And I do a little freelance writing for magazines such as Tea Experience Digest.

If you'd like to learn the tips & tricks on writing copy for websites, please visit my website at http://www.wordsmithbob.com/. There are plenty of articles and you can subscribe to my newsletter, Web Writing Secerts.

For a free quote on writing copy for one of your clients, don't hesitate to call (612-226-7667) or email me (bob@wordsmithbob.com). I also understand SEO and can write powerful sales copy that utilizes the keywords you need in the proper ratios or I can completely SEO a website for your clients.

"I turn websites into 24/7 marketing machines."

Employer
www.WordsmithBob.com
Industries and Companies
<font color="#3399cc">I do Online Marketing, SEO  and Copywriting for all B2B and B2C businesses, specializing in mid-size firms with 25 - 250 employees.</font>

Skills

HTML/XHTML
Intermediate
Search Engine Optimization
Advanced
CSS
Beginner
Photoshop/Graphics
Beginner
Additional Skills and Tools
<p>Writing copy for websites, Search Engine Optimization, Marketing, Writing for sales, content, and keywords for SEO, Copywriting in all its glorious forms, Articles<br /></p>
Additional Information

Web Designers, are you tired of the delays waiting for copy from clients? Wouldn't it be nice to have a professional write great copy for the site so you can get it done, posted, and invoiced? I'll be happy to quote copywriting on any job you have. Call me at 612-226-7667 or email me at bob@wordsmithbob.com.

If your client wants to give you a brochure to put copy on their website, ask them this:

"If someone were writing a magazine ad for you, would you tell them to just take the copy from your brochure? If someone were creating a radio ad for you, would you tell them to just read your brochure on the air? Then why would you want your brochure on your website?"

"Your website is a 24/7/365 selling machine and should be treated as such. Get your copy written by a professional who understands the intricacies of selling on the web."

By the way, if you would like another "value-added" service to offer your clients without having to do any work, offer my copywriting services. I'll supply a quote for any job and you can just add your twenty percent fee and send it along with your design quote.

Bob McClain